The nationally recognized, private residential college of the liberal arts and sciences, wanted to promote its 125 anniversary and rebuild its .edu site. The project required a scalable and malleable environment that was easy-to-update with minimal IT involvement post-launch.
Guidance custom developed both the anniversary site and 10,000+ page .edu site on Drupal
For the anniversary site, Guidance designed and developed it to feature profiles of renowned alumni such as President Barack Obama and Academy Award-winning actor Ben Affleck. Guidance also integrated social sharing capability to encourage viral marketing of this site.
For the .edu site, Guidance enabled content administrators to grow the site at will through Drupal’s intuitive CMS, drag and drop features, content feeds, and customizable layouts and menus.
Both sites were integrated with Facebook and Twitter.
"Guidance’s solution was seamless and we have already seen positive results."