The ranch and home supply store wanted to establish an eCommerce channel and required a site that was easy to update and manage, provided multiple merchandising opportunities and scaled well.
Guidance delivered a customized EPiServer Commerce solution that offers numerous promotional opportunities: in the mega-menu, on each category and sub-category pages, and the product detail page.
The feature-rich PDP includes product details, features, and tabbed navigation for specs, ratings and reviews. It is integrated with Facebook, Twitter, and Pinterest to encourage viral marketing of the item, and it also contains a “Find In Store” functionality that lists available inventory of the product at the listed location.
The site also features live chat, a store locator, newsletter and promotional email sign-up, and downloadable coupons.
Guidance integrated EPiServer Commerce with SOLR (Search), Scene7 (Image Hosting), GiftTango (Gift Cards), FirstData (Payment Gateway), UPS (Shipping), and ADP Taxware (Tax Calculation).