Leadership.

Committed to the success of our clients, providing thought leadership, powering technical and creative ingenuity.

Good People Doing Good Things

For over 20 years, our Guidance team has delivered innovative and practical technology solutions for the world’s most successful retailers. We are passionate and committed visionaries driven by our core values. 

Meet Our Leadership Team…

 

“Quality matters. Always.”

Jason Meugniot

CEO

Jason was at ground zero in Silicon Beach as ecommerce first emerged. And today, Guidance celebrates its 24th year as the North American leader of omni-channel commerce solutions, delivering over $1.5 billion in annual gross merchandise value.

He is the driving force behind Guidance's corporate strategy and unequaled track record in the industry. In 2017, he is focused on expanding Guidance's offerings in Strategy, Testing & Optimization, B2C and B2B. In 2016, Guidance was named Magento's Digital Commerce Partner of the Year.

Jason and Guidance are widely known for cultivating and maintaining a remarkable culture and legacy in a continually evolving market. And, for six of the last eight years, the Los Angeles Business Journal has honored Guidance as one of The Best Places to Work in LA.

Check out this video account of Jason and his son Jackson building the first Boys & Girls Club on the African continent in 2012.

“Do or not. There is no try.”

- Yoda

Jon Provisor

CIO

As CIO of Guidance, Jon oversees strategic and technical direction, sales, partner development and client management activities. He’s an esteemed eCommerce expert who regularly participates in conferences, webinars and panel discussions.

Over the years, Jon has shared his technical and managerial expertise with clients like The Coffee Bean, TOMS Shoes, One Hope Wine, Good360, The Getty, Foot Locker, Ray Ban and Burlington Coat Factory.

Jon also founded Guidance Green, a company-wide initiative aimed at making the organization carbon-neutral and environmentally aware.

Previously, he was a managing principal consultant for Oracle Corporation.

Jon has a Bachelor's Degree in Social Sciences from the University of California, Berkeley and a Master of Science in Design, Analysis, and Management of Information Systems from the London School of Economics.

“Adapt. Improvise. Overcome.”

Lisa Brewer

COO

Lisa has strategic and operational responsibility for projects and initiatives within Guidance, including resourcing. She is responsible for developing, implementing and managing the operational aspects of the annual budget.  She also provides insight on best practices through her experience with GAAP, internal control analysis and Sarbanes Oxley.

Before Guidance, Lisa was Controller at Elite, a Thomson Reuters company; a Director of Production Accounting at The Walt Disney Studios; and, a Manager at Ernst & Young.

Lisa has a Bachelor's Degree in Business from George Washington University in Washington, D.C. and is a licensed CPA. She resides in Hermosa Beach with her husband and two children.

“Digital has forever transformed the shopping experience.”

Brian Beck

SVP OF ECOMMERCE & OMNI-CHANNEL STRATEGY

Brian advises retailers and manufacturers on using digital assets to supercharge revenue growth, create competitive advantage and boost efficiency. He’s a recognized expert in eCommerce, online marketing, web and mobile experience, organizational alignment and Omni-channel strategy. 

Prior, Brian spent 15 years as a hands-on eCommerce executive, serving as an Interim VP of eCommerce at Pacific Sunwear and as a FitForCommerce Strategy Consultant, where his clients included Harry & David, Epson, Teleflora, and more.  He also led eCommerce for OvernightPrints.com and Costume SuperCenter.

Brian is a 2006 NJBiz “Forty Under 40” winner who holds a Bachelor’s degree and an MBA from Rutgers University. 

“Great Vision without Great People is Irrelevant."

- Jim Collins

Jeff Herrera

VP OF MARKETING & CHANNEL DEVELOPMENT

Jeff leads marketing and channel development with strategic partners at Guidance.  He has extensive experience in e-commerce, payments and merchant deployment of new technologies and innovation. 

Prior to Guidance, Jeff was head of partner marketing at Magento where he led joint marketing campaigns with Magento’s strategic partners across the US, Europe, Latin America and Asia-Pacific.  Prior to Magento, Jeff spent several years at Visa leading successful merchant deployment of strategic initiatives such as Verified by Visa and V.me by Visa (now, Visa Checkout). 

Jeff earned his MBA from the Paul Merage School of Business at the University of California, Irvine.  

“Dream no small dreams for they have no power to move the hearts of men.”

- Johann Wolfgang von Goethe

Jon Larsen

VP OF INFORMATION SYSTEMS & MANAGED SERVICES

Jon is responsible for overseeing the technical aspects of client projects, while ensuring Guidance employees work in a productive, technical environment. For more than 12 years, his work has been fundamental in the development of solutions for clients such as Foot Locker.

Prior to joining Guidance, Jon was Director of Technology and Infrastructure for eMachines, Inc./Free-PC and worked in various roles at Cambridge Technology Partners, The Walt Disney Company, The City of Beverly Hills, among others.

Jon has a Bachelor's degree in Business Administration from Pacific Union College in Napa Valley, CA. He currently resides in Van Nuys, CA with his wife and two children.

“Everything should be made as simple as possible, but not simpler.”

- Albert Einstein

Ron Davis

Senior Vice President of Technology

Ron sets the technical vision for Guidance and oversees development, architecture and overall innovation strategies.  He is deeply committed to delivering commerce solutions and system integration with the highest quality in the industry.
 
Ron has over 20 years of technical experience and has served Fortune 100 merchant clients across many different verticals.   Most recently, Ron was vice president of technology at Razorfish, part of Publicis.Sapient.  He has also held senior leadership roles at both iCrossing and Edelman Digital where he guided onshore and offshore teams in the development of enterprise and mobile applications.