Guidance provides technical expertise, valuable insight, and data-driven e-commerce marketing solutions to help you reach customers and propel your brand forward. With over 25 years of experience, we know what consumers look for and how to get there. 


Build Powerful Marketing Solutions for E-commerce

No matter where you begin, you reach a point where marketing becomes a key factor in your success. At that point, your e-commerce strategy may require support from an established e-commerce marketing agency. Although e-commerce marketing can be tricky, there are strategies to help you continue pursuing your business goals, and our team at Guidance is here to help you put these strategies into practice.


Data-Driven E-commerce Marketing Services


Customer Experience

The first impression is everything. That’s why Guidance takes customer experience so seriously. From thoughtful visual design to a strong content strategy, we help you craft an engaging site so that when customers find it, they stay.


Web Development

Consumers expect simplicity and convenience. Our e-commerce marketing services ensure your site is up to par, with strategic design and seamless integrations, all while including the technology you need for scalability as you expand your reach.


B2B Ecommerce

Impress your B2B clients so they keep coming back. At Guidance, we help you create personalized experiences and incorporate automated workflows that set you apart from the competition. 


B2C Ecommerce

When you reach new customers, it’s crucial that you show them why you’re different. We take your site above and beyond with unique customer insights, personalized store development, conversion rate optimization, and a remarkable CX design.


Tailored E-commerce Marketing Strategies


Establish an Email Marketing Campaign


Email marketing is a huge component of any business. Most consumers use emails throughout the day and frequently check their inbox through their phone. Emails can be a rapid way to reach your audience. There are website platforms available to help you create and send emails on a scheduled basis. An email marketing campaign can help you remain in contact with customers, in addition to sending them updated information about your products or services.


Embrace Various Forms of Social Media

To figure out which social media platforms draw in the most customers, create one of each. Diversifying your social media accounts is like investing in stocks – if you spread out your investments, there is often less risk. Then, you can identify those that offer the most profit potential and delete those that aren’t working so well.


At Guidance, our e-commerce marketing agency in LA may recommend establishing a Twitter, Facebook, Linkedin, Instagram, TikTok, and Pinterest strategy for your business. Post your business content on these pages and use analytics to identify which are promoting your products or services most effectively. You may want to keep your top three social media platforms, instead just one. In this way, you are providing various ways for customers to connect with you.


Focus on Personalization

Personalization is a great way to get customers to trust your business more. When writing emails, address people using their names, and post pictures or videos related to your services or products. Customers are more likely to feel special and delve deeper into your business if you add a personal touch to your marketing and interactions. At Guidance, our e-commerce marketing services provide valuable insight into how you can build a positive relationship with customer


Create Your Own Content

Creating your own content when marketing for e-commerce can help build a strong connection with your customers. Some business owners may pull content from across the web and incorporate these into their strategies to save time. However, do not underestimate the impact developing content yourself can have on potential customers. Our e-commerce marketing agency team may suggest setting aside time to create original content like blogs, audio recordings and videos.


Choose Guidance as Your Trusted E-commerce Agency


If you are a business owner and seek to build a thriving e-commerce business, reach out to our team at Guidance. Our e-commerce marketing agency specialists will help you identify and reach your business goals!