Leadership

Strategy

MEET OUR SVP of E-COMMERCE & OMNI-CHANNEL STRATEGY

Brian Beck has 20+ years of experience, including more than a decade as a hands-on C-level executive driving Digital Transformation for B2C and B2B companies. As the SVP of Ecommerce and Omni-Channel Strategy, he advises industry leaders on driving rapid growth through digital commerce.

Previously, Brian served as interim VP of Ecommerce at PacSun, a 600+ store apparel retailer, where he led all digital operations. Brian also served as VP of Ecommerce for Harbor Freight Tools, an 800+ store retailer of tools, where he led efforts resulting in explosive digital commerce revenue growth. He has also built companies from start-up to Inc. 500 and Internet Retailer Top 500 notoriety.

Brian is a thought leader and nationally recognized expert in Digital Transformation and Commerce Strategy. He frequently speaks at industry conferences, such as the Internet Retailer Conference & Expo (IRCE), Etail, Shop.org, and B2B Online. He is frequently cited regarding digital trends by the leading industry publications. With broad market experience, Brian and his clients create competitive advantages that fuel growth.

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Our PARTNERS Say It Best

  • “I really feel like your approach of excellent program management, technical and subject matter knowledge, and your deep interest in our project and company provides a connection that make you one of our team.”

    Brad Mountz, CEO at Mountz, Inc.

Powerful Commerce Solutions

Strategic Roadmapping

Strategic Roadmapping

Digital Experience Optimization

Digital Experience Optimization

Acceleration Services

Acceleration Services

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B2C Retailers & BRANDS

Omni-channel, Mobile, and Marketplaces are Changing the Game

B2B Manufacturers & DISTRIBUTORS

Time to Start Riding the Digital Wave

Sources: Bloomreach and Deloitte

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B2B Ecommerce Platform Requirements & Selection

Reduce risk and gain more revenue more quickly with Guidance’s B2B Ecommerce Platform Requirements and Selection solution.  Choose the right platform as the foundation for your Ecommerce growth for the next decade or more.

  • Identify the right Ecommerce platform for your business
  • Reduce risk and increase Ecommerce revenue
  • Enhance profits by enabling B2B workflows via web platfrom
  • Fully informs the estimation and scoping process, reduces the risk of unexpected costs
  • Establish a clear plan of action for post-launch enhancements with a Guidance B2B Ecommerce Roadmap

Guidance’s clients grow at a rate of 3x industry average. Our strategists are industry veterans who have successfully led and built eCommerce, B2B and multi-channel digital programs. We have a time-tested methodology and a real-world perspective on how to build revenue and profitability through customized, quality solutions.

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Contact us for your complimentary consultation.

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