As regular readers of the Guidance blog know, we recently launched the first Magento 2 site in North America. With this hands-on experience, we gained insights into the platform and its features that we’re sharing in a new, 5-part series.
Let’s face it: re-platforming often involves a significant investment of both time and money. At Guidance, we understand that retailers need to see a return on their investment as quickly as possible. We recommend Magento 2 because it’s a flexible, agile solution that helps merchants launch their sites as rapidly as possible. As a result, they’ll see improved revenue sooner and thus achieve a faster ROI.
Magento 2 offers:
- Turnkey extensions and bridges to third-party solutions
- APIs that can integrate with legacy solutions
- Flexible choices for hosting and deployment
- A raft of innovative features you can lean about here
Once the new site has been launched, content updates are easier than ever for our Magento 2 clients. When developing the platform, the company focused on usability to help them create the simplest, most intuitive interface for business owners.
In the current retail environment, eCommerce merchants must continually evolve in order to meet their customers’ high expectations across platforms and devices. Magento 2 helps them stay nimble. Segmenting by brand is now easier, as is reaching the right customer with the right message at the right moment.
In our next installment, we’ll discuss the improved performance of Magento 2. Keep your eyes on the Guidance blog for more on features, benefits and our platform expertise.