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Over the years, Guidance has earned a reputation for being at the leading edge of Web technology innovation. If I got a penny for every time a client has said to me “Wow! How did you guys come up with that idea?!” I’d be a millionaire. [Read more...]

For almost 10 years, Guidance has helped specialty retailer Relax The Back Corp. build a solid eCommerce strategy. With over 120 franchised stores and a strong online presence, Relax The Back is the premier destination for posture and back support products, including furniture. [Read more...]

The list of social and Web 2.0 technologies for eCommerce keeps being enriched by new applications that are designed to enhance the online shopping experience. With so many to choose from, it can be quite a daunting task to select the ones that will really make your customers enjoy shopping at your site. Having too many could reduce the effectiveness of each of the applications by themselves, and having the wrong ones would just be a waste of time and money. [Read more...]